 | At Zappos, we think it's important for people and the company as a whole to be bold and daring (but not reckless).
We do not want people to be afraid to take risks and make mistakes. We believe if people aren't making mistakes, then that means they're not taking enough risks. Over time, we want everyone to develop his/her gut about business decisions. We want people to develop and improve their decision-making skills. We encourage people to make mistakes as long as they learn from them.
We never want to become complacent and accept the status quo just because that's the way things have always been done. We should always be seeking adventure and having fun exploring new possibilities. By having the freedom to be creative in our solutions, we end up making our own luck. We approach situations and challenges with an open mind.
Sometimes our sense of adventure and creativity causes us to be unconventional in our solutions (because we have the freedom to think outside the box), but that's what allows us to rise above and stay ahead of the competition. | 在美捷步，我们认为公司，员工作为一个整体体现出大胆而勇敢（但不鲁莽）是非常重要的。
我们不希望人们对冒险和犯错感到担心，我们认为如果人们从不犯错的话那么就证明他们可能没有冒险。一段时间以后，我们希望人们学会做决定。同时我们也希望人们提高他们做决定的技能。我们鼓励员工只要能从中学习到一些东西就不要怕犯错误。
我们从不满足现状，似乎工作总是这样完成的。我们应该冒一些风险去尝试新的可能性。让思想不被禁锢并创造性的解决问题，最终我们会发现我们是幸运的。我们总是用开放的思维去面对状况和挑战。
有时我们对风险和创新的认识让我们不用传统的方式解决问题（因为我们思想不被禁锢的去考虑各种可能性），但是这就是为什么我们总是在竞争中更加快速的成长。 |
